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Everyone’s sharing their wins, so here are my recent flops

2026, Blog, blogilates, cassey ho, Cassey's Blog, Challenges, entrepreneur, entrepreneurship, fails, female entrepreneur, flops, new designs, popflex, Products, trends, wins /

Everyone’s sharing their wins, so here are my recent flops Hey guys! Everyone’s sharing their wins sooo… let’s talk flops. I’d like to believe that these things happen in order to redirect me. This made me think deeply about what defines the Popflex brand and who our customer really is. Unfortunately I’ve always been and still am very critical of myself. A simple question was asked that triggered a sadness deep within me and I couldn’t hold back my tears. I hate that I cried but I think I hate more that I felt ashamed of it afterwards. I don’t like being told what I can or can’t do. But the truth is, the limit has to exist in order for this business to exist. Just reaching a “sweet spot” where we’re not small enough that no one cares and not big enough that everyone’s scared. Ugh. I can’t even begin to explain how low I felt after this. All I wanted was to genuinely connect with people who understood what I was going through. Growing a business can feel really lonely and depleting already but as a super empath, sometimes the feeling is unbearable. I wanted community. Friends even. When I got the rejection email, it felt like someone was breaking up with me without giving a reason why. Was I not good enough? Did I do something wrong? Please someone tell me something. But no, they wouldn’t tell me anything. It made me feel like I wasn’t worthy of being in their presence, like it was high school all over again and they saw me as some wannabe trying to join their popular group. I hate that a part of me is still very damaged over this. But I’ll get over it. It’s just gonna take time. Let’s be real. Wasting food is the biggest flop of all.   Hey guys! Everyone’s sharing their wins sooo… let’s talk flops. I’d like to believe that these things happen in order to redirect me. This made me think deeply about what… Cassey{authorlink}https://www.blogilates.com/blog/recent-flops/Blogilates The official blog of Cassey Ho https://i0.wp.com/www.blogilates.com/wp-content/uploads/2021/02/fav-1.png?fit=32%2C32&ssl=1

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Guess what’s back?!

00s, 2000s, 2026, Blog, blogilates, cassey ho, Cassey's Blog, design, go with the flow, go with the flow twisty top, going out top, matching set, new designs, off the shoulder, popflex, popflex twisty top, Products, tank, tank tops, trends, twisty top /

Guess what’s back?! Did we finally hit the crop top limit? After years of tops getting shorter while pants get higher, there is simply nowhere higher for our tops to go. SO I’m calling it now: Tank tops are back.   View this post on Instagram   A post shared by Cassey Ho (@blogilates) The history of the tank Did you know the tank top originally started as a swimming tank for women in the early 1900s? It didn’t become a shirt you actually wear outside, not just as an undershirt, until the 1950s! Then, the 90s brought a massive wave of minimalism and a huuuge tank top upgrade. Annnd who here remembers tank over tank over tank of the 2000s. Yeah, tank tops just kept getting longer and we wore them with super low-rise jeans, until the 2010s when we started doing the total opposite. We went from peplums to crops. All of this to say… the fashion pendulum is constantly swinging, and in 2026 the tank top is finally back back! The Popflex Twisty Top GO WITH THE FLOW TWISTY TOP I’ve been fighting for my life for sooo long to design a tank top that looks cool. I loved the asymmetrical, Greek Goddess vibe, so I decided to take that and… Popflexify it. I’m wearing the Popflex Twisty Top and I’m not saying this top is revolutionary but omg it makes my life sooo much easier! It has a built-in bra, and it would have been a whooole thing without one. And obvi I love the off the shoulder moment. I love the look of this with jeans orrr with matching Go With the Flow Pants if you love a set like I do! Ok so what do you think? Are you here for the return of tank tops? Did we finally hit the crop top limit? After years of tops getting shorter while pants get higher, there is simply nowhere higher for our tops to go. SO I’m… Cassey{authorlink}https://www.blogilates.com/blog/tank-tops-are-back/Blogilates The official blog of Cassey Ho https://i0.wp.com/www.blogilates.com/wp-content/uploads/2021/02/fav-1.png?fit=32%2C32&ssl=1

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Sooo are we gauchoing?

00s, 2000s, 2026, beautiful, Blog, blogilates, cassey ho, Cassey's Blog, design, gaucho, new designs, popflex, Products, trends /

Sooo are we gauchoing? This is a serious and very controversial topic, but we gotta talk about it. It began with hauntings from my past, all over the internet. I tried to ignore and hoped it would never get to this point. But it’s getting out of control, so I must ask… have you seen WIDE-LEGGED CAPRIS starting to trend?! Um. Gauchos. Those are gauchos.   View this post on Instagram   A post shared by Cassey Ho (@blogilates) I used to wear gauchos in high school or college (not sure because I blocked that out) but omg the way they would trunkate my leg. No no nooo it was so bad but I had no idea until we were out of the trend and I looked back at pics. Literally a stump. And now the 2000s are here and they brought gauchos back sooo I tested a new prototype JUST IN CASE. Not saying I’m fully on board, just wanna be prepared. So please tell me. Are we doing this?! Are we gauchoing? If yes, do you like the right side or the left side better?  This is a serious and very controversial topic, but we gotta talk about it. It began with hauntings from my past, all over the internet. I tried to ignore and… Cassey{authorlink}https://www.blogilates.com/blog/are-we-gauchoing/Blogilates The official blog of Cassey Ho https://i0.wp.com/www.blogilates.com/wp-content/uploads/2021/02/fav-1.png?fit=32%2C32&ssl=1

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It’s taken years for this dress to come alive 🩰

activewear print, babydoll dress, ballet, ballet dress, Blog, blogilates, cassey ho, Cassey's Blog, dance, dance outfit, dancer, designs, floral print, legging, meadow, new, new designs, new product, pirouette, pirouette babydoll dress, pirouette dress, pockets, pop up, popflex, popflex meadow, print, Products, shopping, size inclusive, sold out, spring, spring print, twirl /

It’s taken years for this dress to come alive 🩰 Studies have shown that the physical act of twirling leads to an increase of joy in the female body. Which study you ask? The one in my heart and in yours too. The Pirouette Babydoll Dress I’ve been dying to share my new Pirouette Babydoll Dress with you! I first sketched this design in 2023 so it’s taken over 2 YEARS for her to come alive but she’s worth the wait because the fit is SO GOOD! She’s the most comfortable, twirliest creation I’ve ever made. I seriously feel like a blossoming flower when I spin in her. The feeling is pure fairytale joy.   View this post on Instagram   A post shared by Cassey Ho (@blogilates) SHOP PIROUETTE BABYDOLL DRESS She’s avail in xxs-3x in 6 colors (well sorry actually 5 but you can get on the waitlist for Meadow since she unexpectedly sold out in an hour!!) on POPFLEX. SHOP PIROUETTE BABYDOLL DRESS I’m 5’5” wearing XS! Totally true to size. Any q’s lemme know below! I hope you love her as much as I do! Studies have shown that the physical act of twirling leads to an increase of joy in the female body. Which study you ask? The one in my heart and in… Cassey{authorlink}https://www.blogilates.com/blog/popflex-pirouette-babydoll-dress/Blogilates The official blog of Cassey Ho https://i0.wp.com/www.blogilates.com/wp-content/uploads/2021/02/fav-1.png?fit=32%2C32&ssl=1

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The Most Beautiful Thing I’ve Ever Seen

activewear print, anti cameltoe, Blog, blogilates, captivate bra, cargo legging, cassey ho, Cassey's Blog, designs, Events, Fashion, flexy crop top, floral, floral print, LA, legging, meadow, new, new designs, new product, pirouette skort, pockets, pop up, popflex, popflex meadow, popflex pop-up, print, Products, ruffle bra, shopping, size inclusive, sold out, spring, spring print, supersculpt, supersculpt booty short, sweat sesh bra, the lighthouse, twirl skort, your favorite long sleeve /

The Most Beautiful Thing I’ve Ever Seen Last weekend we hosted the first POPFLEX pop-up in YEARS! But first let’s backtrack to the star of the show, our first collection designed with a print in years. I had a feeling that prints were making a comeback to activewear, and decided to add  dainty floral print to some of our favorite designs. We called it… The Meadow Collection SHOP MEADOW   Feminine. Colorful. Inspired by wildflowers. And ummm do you see the ruffles on the Ruffle Bra?! Obsessed. The original plan was to release this collection like any other, but then Shopify reached out and asked if we wanted to team up to host a pop-up event at The Lighthouse! Meadow is stunning on these designs, but omg building an event around it was a literal DREAM. Here’s a little bts of setup and me seeing the space in person for the first time! Literally… the most beautiful thing I’ve ever laid eyes on.   View this post on Instagram   A post shared by Cassey Ho (@blogilates) They even brought the print to LIFE on this photo backdrop! I died when I saw it. I want to keep this in my house. As you can see below, the vibe was VIBING at the Meadow pop-up. We had a floral arranging class, snacks, photo ops (duh) and plenty of Meadow to shop. My favorite part though was seeing everyone wearing the collection! I was standing in a meadow of Meadow! SHOP MEADOW If you stopped by the Meadow pop-up, thank you so much – I hope you loooooved!! So much work, love, and serious talent from my team went into this event. Also big big thanks to Shopify for executing the vision so beautifully and thank you The Lighthouse for hosting our pop up for the weekend! Last weekend we hosted the first POPFLEX pop-up in YEARS! But first let’s backtrack to the star of the show, our first collection designed with a print in years. I… Cassey{authorlink}https://www.blogilates.com/blog/popflex-meadow-popup/Blogilates The official blog of Cassey Ho https://i0.wp.com/www.blogilates.com/wp-content/uploads/2021/02/fav-1.png?fit=32%2C32&ssl=1

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